North Brisbane Dirt Dogs MTB Club

Custom designed MTB Club Jersey

These striking long sleeve and 3/4 sleeve MTB jerseys, commonly seen on gravity, downhill and BMX tracks were designed specifically as part of a branding renovation for the North Brisbane Dirt Dogs MTB Club. Their previous logo was similar but flat in colour and their previous club jerseys were a mix of unexciting earth tones that once looked good but had now dated.
We looked into the club’s history and general demeanor and started by modernising the logo with gradients and putting some life into the dog. From there we designed the jersey to both hint at the club’s earth toning but exude a strong and vibrant colour palette on elements that definitively display this club’s playful, yet competitive attitude.